Will.i.am Returns as LG’s “Experiential Architect” at CES 2025 🎤🎧
A Harmony of Music and Tech
The intersection of music and technology has always been a curious one, but few traverse it quite like Will.i.am. Renowned not just for his chart-topping hits, but also his dynamic ventures in technology, Will.i.am is back in the spotlight as LG's “Experiential Architect.” The highlight? Crafting sound experiences that promise to shake up the world of consumer electronics at CES 2025!
What’s Cooking in the Xboom Line?
At this year’s CES, Will.i.am pushes the envelope even further by introducing Xboom by Will.i.am, a new line designed to captivate our auditory senses. 🥳 The range features three new Bluetooth speakers — Xboom Bounce, Grab, and Stage 301 — alongside a stylish pair of Xboom Buds.
LG boasts that these products are not mere gadgets but creations that are “professionally tuned by Will.i.am,” ensuring a unique sound experience that infuses his artistic flair into audio design. 🎶
The Role of an “Experiential Architect” 🏗️
What does it really mean to be an “Experiential Architect”? In the case of Will.i.am, it's about far more than just brainstorming products! He brings along years of creativity and pop culture insight, effectively shaping the aesthetic and functional design of these audio products. As LG puts it, his work is driven by an understanding of what resonates (pun intended!) with consumers, leveraging a love for technology that has been at the heart of his musical journey.
A Playful Design Approach
The playful compact designs of the Xboom products embody not just Will.i.am’s artistic principles but also a commitment to accessibility and versatility for users. It’s safe to say that these wouldn’t just sit on your shelf; they’re built to be part of your next party or chill Sunday. 🎉
What’s Next?
With the CES 2025 audience eyeing the Xboom line closely, these products are set to hit shelves later in 2025. Mark your calendars, because the world is ready for a new sound experience too! 🗓️
Whether you’re a fan of LG, a tech enthusiast, or just someone who loves a good pop beat, Will.i.am’s partnership with LG is poised to bring some exciting innovations!
For more updates, check out the full article on TechCrunch.
What do you think about celebrities diving into the tech world? Is it just a marketing strategy, or can it bring genuine innovation? Share your thoughts in the comments! 💭👇
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